The Bronx is working….
WordIsBondMusic’s own R|A has released the visual for his first single, “Us”, on Monday. The video, who was shot by rising directorial star Jaison Blackrose, is set in R|A’s home base of Marble Hill section of the Bronx.
The visual features R|A’s vision of being unstoppable, embodying what it means to be a rapper on the scene in NYC. Blackrose’s spectacular cinematography, which we last saw extraordinarily displayed in Tray Pizzy’s “My Borough”, fully captures the essence of R|A’s vision of friends, family, and the unity of his neighborhood.
The video is the first for R|A under the WordIsBondMusic group and is the first single from his upcoming untitled mixtape coming later this year. Check out the video below and let us know your thoughts!